Z—Factor is an innovative company advising clients in the hospitality industry. Our task was to visually simplify and illustrate the complex processes and sophisticated tools used by the company.

Given the characteristics of the industry in which it operates, we focused on creating a distinctive and trustworthy brand. Our work included designing a logo, business materials as well as a website, along with an interface system for Demand Outlook, a composite engine of comprehensive hospitality market study.

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